Top 5 Beauty Retail Apps on Android in France, Q2 2024

In the second quarter of 2024, the top 5 beauty retail apps on the Android platform in France showcased varied performance patterns. Here's a closer look at their trends in downloads and weekly active users, based on data from Sensor Tower.

Sephora - Make-up, Beauty saw fluctuating download numbers, peaking at approximately 11.8K in the week of May 6 and hitting a low of around 5.3K in the week of June 17. Weekly active users followed a similar pattern, with numbers ranging from a low of 47.2K in late May to a high of 63.2K in early May.

Nocibé La beauté partagée experienced a notable spike in downloads in mid-May, reaching around 9.6K. Weekly active users also peaked during this period at approximately 16.4K, before declining to around 9.5K in early June.

Beauté Privée showed consistent download rates, with numbers hovering between 3.4K and 5.4K throughout the quarter. Weekly active users remained robust, peaking at approximately 75.5K in late April and maintaining a steady range around 68K to 70K for most of the quarter.

Marionnaud – Beauté & Soins had a more modest performance, with downloads ranging from around 1K to 2.6K. Unfortunately, there were no available metrics for weekly active users for this app.

Notino: perfumes and cosmetics displayed a steady download trend, peaking at around 2.4K in late April. Weekly active users showed a slight increase over the quarter, reaching approximately 13.4K in late May.

For more detailed insights and data, visit Sensor Tower.